Last Updated: 26 November 2025
KidsJoyToys.com (“Kids Joy Toys”, “we”, “us”, “our”) uses cookies and similar tracking technologies to improve your browsing experience, analyse performance, personalise content, and deliver relevant advertising.
This Cookie Policy explains what cookies are, how we use them, and the choices you have regarding cookie settings.
KidsJoyToys.com is operated by Flexify Ltd, a company registered in England & Wales (Company No. 16871618).
Registered Office: 82A James Carter Rd, Mildenhall, Bury Saint Edmunds, IP28 7DE, United Kingdom.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, phone, tablet) when you visit a website. Cookies help us remember your preferences, understand how you use the website, and improve your shopping experience.
Cookies may be:
- Session Cookies – deleted when you close your browser
- Persistent Cookies – stored until manually deleted or they expire
- First-Party Cookies – placed by our website
- Third-Party Cookies – placed by external services (e.g., Google, Meta, Shopify)
2. How We Use Cookies
We use cookies for the following purposes:
A. Essential Cookies (Required for Website Functionality)
These cookies allow the website to function properly and cannot be disabled.
They include:
- Shopping cart functionality
- Checkout process
- Payment processing
- Security and fraud prevention
- User session management
Examples:
Shopify essential cookies, secure checkout cookies.
B. Performance & Analytics Cookies
These cookies help us understand how visitors use our website.
They allow us to:
- Measure website performance
- Identify issues or broken pages
- Analyse traffic patterns
- Improve user experience
Examples:
- Google Analytics
- Shopify Analytics
C. Functional Cookies
These cookies improve your shopping experience by remembering:
- Language preferences
- Location settings
- Saved items
- Personalised choices
D. Advertising & Targeting Cookies
These cookies help us show relevant ads and measure marketing effectiveness.
They may track:
- Browsing behaviour
- Products viewed
- Links clicked
- Engagement with ads on other platforms
Examples:
- Meta Pixel (Facebook & Instagram)
- Google Ads Cookies
- TikTok Pixel
- Pinterest Tag
- Affiliate tracking cookies
These cookies require your consent under UK GDPR & PECR.
3. Third-Party Cookies We Use
We work with trusted third parties that may set their own cookies, including:
- Shopify (e-commerce platform)
- Google Analytics
- Google Ads
- Meta/Facebook Pixel
- TikTok Pixel
- Pinterest Ads
- Klaviyo / Mailchimp (email/SMS tools)
- Shop Pay / PayPal / Stripe (payment processing)
These providers may collect data when you interact with our website—for example, analytics data or ad performance metrics.
4. Your Cookie Choices (Consent Management)
When you visit KidsJoyToys.com, you will see a cookie banner allowing you to:
✔ Accept all cookies
✔ Reject non-essential cookies
✔ Manage cookie preferences
You can also manage cookies at any time through your browser.
Browser Settings
You may disable or delete cookies using your browser settings:
- Chrome
- Safari
- Firefox
- Opera
- Edge
Note: Disabling essential cookies may make parts of the website unusable.
5. Opt-Out of Analytics & Advertising Cookies
Google Analytics Opt-Out
https://tools.google.com/dlpage/gaoptout
Personalised Ads Opt-Out
- Google Ads: https://adssettings.google.com
- Facebook/Meta Ads Preferences
- TikTok Ad Settings
- Pinterest Personalization Settings
Industry Opt-Out Options
- Network Advertising Initiative (NAI): https://optout.networkadvertising.org
- Digital Advertising Alliance (DAA): https://optout.aboutads.info
- Your Online Choices (EU/UK): https://www.youronlinechoices.eu
6. Data Collected Through Cookies
Cookies may collect information such as:
- IP address
- Browser type and version
- Device type
- Pages visited
- Time spent on pages
- Clicks and interactions
- Products viewed
- Cart behaviour
This data may be linked to your account if you are logged in.
All data is processed under UK GDPR lawful bases, including legitimate interests and/or consent.
7. Changes to This Cookie Policy
We may update this Cookie Policy periodically. Changes will be posted on this page with an updated date.
Continued use of our Website implies acceptance of updated policies.
8. Contact Us
If you have questions about this Cookie Policy or wish to exercise your data rights, contact us:
📧 support@kidsjoytoys.com
Legal Notice
KidsJoyToys.com is operated by Flexify Ltd (Company No. 16871618).
Registered Office: 82A James Carter Rd, Mildenhall, Bury Saint Edmunds, IP28 7DE, United Kingdom.
ICO Registration No.: XXXXXXXX.